Considering a Pilates Franchise?
FREE PILATES FRANCHISE ALTERNATIVE GUIDE
Before You Buy A Pilates Franchise, Read This Free Guide
This Free Training & Fast Start Guide START will reveal:
- Compare the real costs of BodyRok Pilates, Club Pilates, FS8, BodyBar Pilates, JetSet Pilates and other pilates franchises
- Understand pilates franchise fees, royalties and ongoing costs
- Learn how to open a SUPER SUCCESSFUL independent Pilates studio
- Discover the pros & cons of pilates franchise vs. independent ownership
- Avoid costly mistakes new pilates studio owners make
- Create a profitable pilates studio business without pilates franchise restrictions
- See which ownership model is right for your goals
Considering a Pilates Franchise?
Before you invest in a franchise, understand all of your options.
This free guide helps aspiring studio owners compare franchise opportunities, evaluate startup costs, and determine whether opening an independent Pilates studio may be a better fit.
Inside you'll learn:
let's meet!
Amy Mewborn
I’m Amy Mewborn, and in 2010, I left my 15-year, six-figure finance career to open my first fitness studio.
That first year, I made more than $75,000 in mistakes. Seven months later, I opened my second studio, and it was over three times more successful.
Since then, I’ve written franchise manuals and helped launch more than 150 studios across the world, including barre, yoga, Pilates, spin, cycle, and other boutique fitness studios.
Now I help women learn how to open a profitable Pilates studio without overpaying for a franchise, guessing their way through the launch, or making the costly mistakes I made when I started.
AS FEATURED IN:
Current Estimated Franchise Figures:
Club Pilates Franchise:
- Club Pilates Initial Franchise Fee - $60,000
- Club Pilates Furniture, Fixtures, & Marketing Initial Fee: $45,000+
- Club Pilates Royalty Fee - 7%
- Club Pilates Advertising Fee - 2% + $1500/mo locally
- Club Pilates - 10 year initial term, 5 year renewals
Studio Pilates Franchise:
- Studio Pilates Initial Franchise Fee - $45,000
- Studio Pilates Opening Package & Marketing Fee: $41,000+
- Studio Pilates Royalty Fee - 8%
- Studio Pilates Advertising & Marketing Fee - 4%
- Studio Pilates - 10 year initial term
JetSet Pilates Franchise:
- JetSet Pilates Initial Franchise Fee - $50,000
- JetSet Pilates Opening Fees $398,000 - $654,000
- JetSet Pilates Royalty Fee - 7.5%
- JetSet Pilates Advertising Fee - 1.5%
- JetSet Pilates - 10 year initial term
Get this FREE GUIDE to learn how you can open your own successful pilates studio without the fees and rules of a pilates franchise.
After receiving a glowing testimonial from another client of Amy’s, my decision was simple - I went all in. It was one of the easiest (and best) decisions I have made.
While the abundant information and resources in the SIB portal are valuable time and money savers, I have found the most value and support in my direct contact with Amy (my “Amy Dates”). Our entire process of opening our studio was just a few months and Amy’s analogy of “drinking water through a fire hose” was spot on! In addition to her vast knowledge and experience (lease negotiations build out, staffing, marketing, etc.).
Amy is honest, professional, personable, kind, and fun. Opening a studio has been my dream for the past 8 years. My investment in Amy and SIB has been worth every penny.
- Rita
Past Client
Studio in a Box was without a doubt the best money I have spent for my studio to date.
Studio in a Box is fantastic; it walks you through your business plan, studio build out, hiring packets, and props. Literally, everything you need is in an online portal that walks you from step one to step 100. How to protect your brand by trademarking it, how to find employees, how to register your business with the state. Licenses and permitting and things that when I said I wanted to own a studio I never would have guessed, and I am a third generation entrepreneur! The logistics of business ownership - that is where Amy shines and where she saved me time and time again.
I’m not sure when Amy sleeps, but I know she never ignored a late night email or a desperate “what do I do?!” text message. I would choose Studio in a box every time. Good Luck!
- Niki
Past Client
I was able to take the information from the marketing and PR section and get local media coverage for my events!
Amy’s program is exceptional. She goes above and beyond to assist and help you succeed. She provided every bit of feedback I requested when asking for assistance. Amy checked on me on a regular basis. I would highly recommend her program versus trying to wing it or go it alone.
The most valuable pieces to me were the wealth of documents containing information that I needed prior to opening. This would include:
- the checklists
- the HR forms
- the ad templates for hiring
- the equipment links, etc
- Kathy
Past Client
If you have a dream of owning your own studio, Amy’s so worth it!
As I started out my dream of having my very own studio, I really didn’t think I would be able to NOT go with a franchise. I just didn’t think I had enough business and marketing knowledge to start up a studio from scratch.
As I looked deeper into the world of franchises, I realized how limited I would be, financially and creatively, to start up this dream.
Her studio in a box business program is a packed with everything I could think of that I needed for my business.
If there is a form or document out there that you need, Amy has it! I have been able to get sound advice on my studio build out, marketing ideas, and encouragement on a personal level. She is everyone’s cheerleader!
I can’t imagine the stress I would be under if I had decided to go with a franchise--the fees, the monthly royalty payments, the lack of personal expression… the list goes on.
- Kathi
Past Client
I cannot say enough wonderful things about Amy's Studio in a Box program. I highly recommend it for anyone dreaming of starting a studio without the franchise fees, while maintaining true creative freedom.
I had contemplated opening a franchise and had been speaking with one in particular but I had always heard that you were buying yourself a job when you buy into a franchise...which is what I wanted to leave. They also required very high liquidity and required me to quit my job. I thirsted for the freedom to do what I wanted and to have the flexibility without rules and fees, but also wanted (and needed) the support.
I would not have gotten my loan or a real estate agent to take me seriously without the documents provided for a business plan and financial projections within the program.
Creating these documents from scratch would have taken forever since I have zero experience in the management of a studio.
The operations manual, instructor guide, and client forms were a huge time saver and had ideas in them that I hadn't thought to implement. I continue to reference all the documentation and it is the first place I go if I'm running into an issue and not sure what to do.
- Kristin
Past Client
How Much Does It Cost To
Open A Pilates Franchise and other FAQ's?
How much does it cost to open a Pilates Franchise?
The cost depends on your location, studio size, lease terms, buildout, equipment, staffing, and whether you offer mat Pilates, reformer Pilates, or both. Because Pilates equipment and buildout decisions can significantly impact your budget, it is important to understand your numbers before you sign a lease or start spending money.
Are Pilates Franchises profitable?
Yes, Pilates franchises can be VERY profitable, but profitability depends on more than great classes. Your pricing, schedule, instructor costs, client retention, marketing, and membership strategy all matter. With the right systems in place, a Pilates franchise can become a sustainable, profitable business.
How long does it take to open a Pilates franchise?
Most Pilates studios take several months to open, depending on how quickly you secure funding, find the right location, negotiate your lease, complete your buildout, order equipment, hire instructors, and begin presales. With a clear roadmap, many studio owners can move from idea to opening in 6 months or less.
Should I buy a Pilates franchise or start independently?
A franchise may offer structure, but it often comes with high startup fees, ongoing royalties, brand rules, and restrictions on how you run your studio. Starting independently gives you more freedom, flexibility, and control over your brand, pricing, classes, and client experience. Studio in a Box gives you the systems and support of a franchise without the franchise fees or rules.
What are the requirements for opening a Pilates Franchise?
Most of the pilates franchises will require somewhere between $500k and $1M to open your studio, and it will include $50k to $100k in up front franchise fees. You will pay large markup on the franchise equipment that is available through other sources much less expensively as an independent. They will require 8-12% of your gross income in annual royalties and fees. Either as a pilates franchise or an independent studio, you will need a business plan, financial projections, funding strategy, legal documents, lease or location, insurance, Pilates equipment, studio layout, scheduling software, certified instructors, marketing plan, and sales systems. The more prepared you are before opening, the more confident and profitable your launch can be.
GET THIS FREE GUIDE
Learn how to open your own Pilates studio without the fees, royalties, and restrictions of a large Pilates franchise.
Inside this free guide, you’ll learn how much it really costs to open a Pilates studio, what first-time owners often underestimate, how to choose the right location, and how to build a profitable studio business without relying on a pilates franchise model.
Whether you’re comparing Club Pilates, Studio Pilates, JetSet Pilates, IM=X, BodyBar, BodyRok, or LaGree, this guide will help you understand your options and decide if opening an independent Pilates studio is the better path for you.
Copyright © 2026 Amy Mewborn
Your Information is Secure and Will Never Be Shared
Privacy Policy | Earnings Disclaimer
Have you been researching the Club Pilates Franchise, Studio Pilates Franchise, JetSet Pilates Franchise, IM=X Pilates Franchise, BodyBar Pilates Franchise, BodyRok Pilates Franchise, or LaGree Pilates Franchise?
Before you invest in a Pilates franchise, learn what it really takes to open a profitable Pilates studio without franchise fees, royalties, or rules.
Amy Mewborn has helped women launch Pilates studios and fitness studios around the world. In this free guide, she shows you how to compare Pilates franchise costs, understand startup expenses, avoid expensive mistakes, and decide whether an independent studio is the better path for you.
Whether you’re wondering how much it costs to open a Pilates studio, how to start a Pilates business, how to open your own Pilates studio, or whether a Pilates franchise for sale is worth it, you’re in the right place.
Inside, you’ll learn the steps to opening a Pilates studio, choosing the right location, planning your startup budget, attracting members, and launching with confidence.
We are not associated with Club Pilates, Studio Pilates, JetSet, IM=X, BodyBar, BodyRok, LaGree, or any Pilates franchise system. We help women open successful independent Pilates studios without the fees or restrictions of a franchise.