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How to Open a Yoga Studio?
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FREE GUIDE & VIDEO
Still Thinking About Opening A Studio?
Whether you're opening a Yoga Studio, Pilates Studio, Barre Studio, Cycling Studio, Wellness Studio, or Boutique Fitness Studio, this free guide & training will help you avoid costly mistakes and launch with confidence.
✓ Real startup costs
✓ The biggest mistakes new studio owners make
✓ How to choose the right location
✓ How to attract members before opening
✓ Whether a franchise or independent studio is right for you
✓ The systems successful studio owners use to grow
FREE GUIDE
How to Open Your Own Yoga Studio Without The Fees or Rules of a Yoga Franchise
This Free Training & Fast Start Guide START will reveal:
- Typical Initial Start Up Costs & how you can open with as little as $50k - $100k - vs the $350k a yoga franchise requires!
- The biggest mistakes past yoga studio owners have made & how it impacted their business!
- How long it will take you to find your location, build out your studio, & open your studio.
- If you can REALLY open a studio without a franchise & how to get the franchise systems - without the $50,000 franchise fee!
If you've been researching startup costs, franchise options, studio ownership, profitability, equipment, locations, or how to attract members, you're not alone.
Most aspiring studio owners spend months researching before they make a decision. The challenge is that many people focus on equipment, branding, and buildout while overlooking the decisions that have the biggest impact on profitability.
This free guide walks you through the exact process used by successful studio owners before they open their doors.
You'll learn:
let's meet!
Amy Mewborn
I'm Amy Mewborn and in 2010, I left my 15 year six figure finance career After leaving a successful finance career to open my first fitness studio and quickly discovered that passion alone isn't enough to build a profitable studio.
That first year, I made over $75,000 of mistakes. 7 months later, I opened my SECOND studio and it was over 3 times more successful.
Over the last decade I've helped launch more than 150 studios worldwide, including Yoga, Pilates, Barre, Cycling, Wellness, and Boutique Fitness Studios.
I've watched studio owners succeed, and I've watched talented entrepreneurs lose thousands because they made avoidable mistakes before opening.
That's why I created this guide.
My goal is simple: help you make smarter decisions before you invest your time, money, and energy into opening a studio.
Before You Invest In A Studio, Get The Guide
Whether you're exploring a Yoga Studio, Pilates Studio, Barre Studio, Fitness Studio, Wellness Studio, or Boutique Fitness Studio, this guide will help you understand what successful owners do differently.
Get instant access to startup strategies, cost-saving insights, marketing systems, and the lessons learned from helping launch more than 150 studios.
After receiving a glowing testimonial from another client of Amy’s, my decision was simple - I went all in. It was one of the easiest (and best) decisions I have made.
While the abundant information and resources in the SIB portal are valuable time and money savers, I have found the most value and support in my direct contact with Amy (my “Amy Dates”). Our entire process of opening our studio was just a few months and Amy’s analogy of “drinking water through a fire hose” was spot on! In addition to her vast knowledge and experience (lease negotiations build out, staffing, marketing, etc.).
Amy is honest, professional, personable, kind, and fun. Opening a studio has been my dream for the past 8 years. My investment in Amy and SIB has been worth every penny.
- Rita
Past Client
Studio in a Box was without a doubt the best money I have spent for my studio to date.
Studio in a Box is fantastic; it walks you through your business plan, studio build out, hiring packets, and props. Literally, everything you need is in an online portal that walks you from step one to step 100. How to protect your brand by trademarking it, how to find employees, how to register your business with the state. Licenses and permitting and things that when I said I wanted to own a studio I never would have guessed, and I am a third generation entrepreneur! The logistics of business ownership - that is where Amy shines and where she saved me time and time again.
I’m not sure when Amy sleeps, but I know she never ignored a late night email or a desperate “what do I do?!” text message. I would choose Studio in a box every time. Good Luck!
- Niki
Past Client
I was able to take the information from the marketing and PR section and get local media coverage for my events!
Amy’s program is exceptional. She goes above and beyond to assist and help you succeed. She provided every bit of feedback I requested when asking for assistance. Amy checked on me on a regular basis. I would highly recommend her program versus trying to wing it or go it alone.
The most valuable pieces to me were the wealth of documents containing information that I needed prior to opening. This would include:
- the checklists
- the HR forms
- the ad templates for hiring
- the equipment links, etc
- Kathy
Past Client
If you have a dream of owning your own studio, Amy’s so worth it!
As I started out my dream of having my very own studio, I really didn’t think I would be able to NOT go with a franchise. I just didn’t think I had enough business and marketing knowledge to start up a studio from scratch.
As I looked deeper into the world of franchises, I realized how limited I would be, financially and creatively, to start up this dream.
Her studio in a box business program is a packed with everything I could think of that I needed for my business.
If there is a form or document out there that you need, Amy has it! I have been able to get sound advice on my studio build out, marketing ideas, and encouragement on a personal level. She is everyone’s cheerleader!
I can’t imagine the stress I would be under if I had decided to go with a franchise--the fees, the monthly royalty payments, the lack of personal expression… the list goes on.
- Kathi
Past Client
I cannot say enough wonderful things about Amy's Studio in a Box program. I highly recommend it for anyone dreaming of starting a studio without the franchise fees, while maintaining true creative freedom.
I had contemplated opening a franchise and had been speaking with one in particular but I had always heard that you were buying yourself a job when you buy into a franchise...which is what I wanted to leave. They also required very high liquidity and required me to quit my job. I thirsted for the freedom to do what I wanted and to have the flexibility without rules and fees, but also wanted (and needed) the support.
I would not have gotten my loan or a real estate agent to take me seriously without the documents provided for a business plan and financial projections within the program.
Creating these documents from scratch would have taken forever since I have zero experience in the management of a studio.
The operations manual, instructor guide, and client forms were a huge time saver and had ideas in them that I hadn't thought to implement. I continue to reference all the documentation and it is the first place I go if I'm running into an issue and not sure what to do.
- Kristin
Past Client
How Much Does It Cost To
Open A Pilates, Barre or Fitness Studio?
One of the most common questions aspiring studio owners ask is:
"How much money do I need to open a studio?"
The answer depends on your concept, location, equipment, lease terms, buildout, staffing, and marketing plan.
Whether you're opening a Yoga Studio, Pilates Studio, Barre Studio, Cycling Studio, Wellness Studio, or Boutique Fitness Studio, understanding your numbers before signing a lease can save you thousands of dollars and months of frustration.
This guide helps you create a realistic plan before you invest.
Learn What Successful Studio Owners Know Before They Open
Discover startup costs, location strategies, member acquisition systems, profitability planning, and the mistakes that cost new studio owners thousands.
Get the roadmap used by successful Yoga, Pilates, Barre, Wellness, Cycling, and Boutique Fitness Studio owners.
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Privacy Policy | Earnings Disclaimer
Amy Mewborn has helped people launch barre studios who have come from a past Barre franchise, Bar Method franchise, Studio Barre franchise, Barre 3 franchise, Barre Code Franchise and more! She is an expert on Barre Fitness Franchises and helps launch studios without the barre fitness franchise. If you have been looking to open a barre fitness studio and have considered a barre franchise - such as a Barre Franchise, a Bar Method Franchise, a Studio Barre Franchise, a Barre 3 Franchise, a Barre Code Franchise - or any other barre franchise - you're in the right place.
Although a barre franchise offers a lot of benefits, she works to offer the systems and tools you would get with a big barre franchise - without the barre franchise fee.
We are not associated with a Barre Franchise, Barre 3 franchise, Bar Method franchise, or any other barre franchise program.